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Four hosts recording together around a RØDECaster
← All work

Connecting RØDECaster users across the globe

RoleExperience Design Lead, E-Commerce

UX Design · Subscription & Pricing UX · Conversion Optimisation · Information Architecture · Wireframing & Prototyping · UI Design · Design System

Whether you’re podcasting with a guest across the globe or producing a remote broadcast, RØDE CallMe enables ultra-low latency, high-fidelity communication over LAN or internet, eliminating the need for third-party software. Share an invite by QR code or email, connect to another RØDECaster or a browser-based guest, and start recording.

Challenge

Convert existing RØDECaster owners into paying subscribers for a new remote-calling service.

Strategy

Make three tiers legible at a glance and reduce the effort to commit.

Solutions

A comparison-led subscription page with clear plan differences and a low-friction upgrade path.

Results

Clearer plan selection and a smoother free-to-paid journey.

RØDECaster Duo — one of the CallMe-compatible devices
RØDECaster Duo — one of the CallMe-compatible devices
CallMe in use
CallMe in use

CallMe extends the RØDECaster Pro II and Duo with subscription remote calling across three tiers. The task was to move existing hardware owners from a free firmware feature into paid plans. This project designed the plan comparison and selection experience — surfacing what each tier unlocks and clearing the path from consideration to commitment.