현
/ˌkjuː ˈoʊ/
KYU
Connecting RØDECaster users across the globe
ROLEExperience Design Lead, E-Commerce
UX Design · Subscription & Pricing UX · Conversion Optimisation · Information Architecture · Wireframing & Prototyping · UI Design · Design System
CHALLENGE
Convert existing RØDECaster owners into paying subscribers for a new remote-calling service.
STRATEGY
Make three tiers legible at a glance and reduce the effort to commit.
SOLUTIONS
A comparison-led subscription page with clear plan differences and a low-friction upgrade path.
RESULTS
Clearer plan selection and a smoother free-to-paid journey.
Collaboration Without Constraints
Whether you're podcasting with a guest across the globe or producing a remote broadcast, RØDE CallMe enables ultra-low latency, high-fidelity communication over LAN or internet, eliminating the need for third-party software. Simply share an invite via QR code or email, connect to another RØDECaster or browser-based guest, and start recording. No complex setups, just crystal-clear, studio-grade audio over the internet or local network.
Your CallMe compatible products:
If you've selected a subscription plan, choose the devices it will apply to.
RØDECASTER PRO II
(2 Devices)
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
RØDECASTER DUO
(3 Devices)
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
Dynamic customer product availability
Monthly subscriptions
58.99/month
Next billing: 2025-01-05
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE TO CALLME PRO
REMOVE
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE TO CALLME PRO
REMOVE
CallMe Pro Monthly (1 device) - $49/month
?
Device SN: 789012
REMOVE
Yearly subscriptions
58.99/year
Next billing: 2025-01-05
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE
REMOVE
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE
REMOVE
Add more devices to existing plans
Next
Quickview customer
subcriptions plan
management
CallMe extends the RØDECaster Pro II and Duo with subscription remote calling across three tiers. The task was to move existing hardware owners from a free firmware feature into paid plans. This project designed the plan comparison and selection experience — surfacing what each tier unlocks and clearing the path from consideration to commitment.
현
/ˌkjuː ˈoʊ/
KYU
Connecting RØDECaster users across the globe
ROLEExperience Design Lead, E-Commerce
UX Design · Subscription & Pricing UX · Conversion Optimisation · Information Architecture · Wireframing & Prototyping · UI Design · Design System
CHALLENGE
Convert existing RØDECaster owners into paying subscribers for a new remote-calling service.
STRATEGY
Make three tiers legible at a glance and reduce the effort to commit.
SOLUTIONS
A comparison-led subscription page with clear plan differences and a low-friction upgrade path.
RESULTS
Clearer plan selection and a smoother free-to-paid journey.
Collaboration Without Constraints
Whether you're podcasting with a guest across the globe or producing a remote broadcast, RØDE CallMe enables ultra-low latency, high-fidelity communication over LAN or internet, eliminating the need for third-party software. Simply share an invite via QR code or email, connect to another RØDECaster or browser-based guest, and start recording. No complex setups, just crystal-clear, studio-grade audio over the internet or local network.
Your CallMe compatible products:
If you've selected a subscription plan, choose the devices it will apply to.
RØDECASTER PRO II
(2 Devices)
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
RØDECASTER DUO
(3 Devices)
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
Dynamic customer product availability
Monthly subscriptions
58.99/month
Next billing: 2025-01-05
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE TO CALLME PRO
REMOVE
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE TO CALLME PRO
REMOVE
CallMe Pro Monthly (1 device) - $49/month
?
Device SN: 789012
REMOVE
Yearly subscriptions
58.99/year
Next billing: 2025-01-05
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE
REMOVE
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE
REMOVE
Add more devices to existing plans
Next
Quickview customer
subcriptions plan
management
CallMe extends the RØDECaster Pro II and Duo with subscription remote calling across three tiers. The task was to move existing hardware owners from a free firmware feature into paid plans. This project designed the plan comparison and selection experience — surfacing what each tier unlocks and clearing the path from consideration to commitment.
현
/ˌkjuː ˈoʊ/
KYU
Connecting RØDECaster users across the globe
ROLEExperience Design Lead, E-Commerce
UX Design · Subscription & Pricing UX · Conversion Optimisation · Information Architecture · Wireframing & Prototyping · UI Design · Design System
CHALLENGE
Convert existing RØDECaster owners into paying subscribers for a new remote-calling service.
STRATEGY
Make three tiers legible at a glance and reduce the effort to commit.
SOLUTIONS
A comparison-led subscription page with clear plan differences and a low-friction upgrade path.
RESULTS
Clearer plan selection and a smoother free-to-paid journey.
Collaboration Without Constraints
Whether you're podcasting with a guest across the globe or producing a remote broadcast, RØDE CallMe enables ultra-low latency, high-fidelity communication over LAN or internet, eliminating the need for third-party software. Simply share an invite via QR code or email, connect to another RØDECaster or browser-based guest, and start recording. No complex setups, just crystal-clear, studio-grade audio over the internet or local network.
Your CallMe compatible products:
If you've selected a subscription plan, choose the devices it will apply to.
RØDECASTER PRO II
(2 Devices)
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
RØDECASTER DUO
(3 Devices)
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
Device SN: 123456
Currently: CallMe Lite
Dynamic customer product availability
Monthly subscriptions
58.99/month
Next billing: 2025-01-05
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE TO CALLME PRO
REMOVE
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE TO CALLME PRO
REMOVE
CallMe Pro Monthly (1 device) - $49/month
?
Device SN: 789012
REMOVE
Yearly subscriptions
58.99/year
Next billing: 2025-01-05
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE
REMOVE
CallMe Monthly (1 device) - $9.99/month
?
Device SN: 789012
UPGRADE
REMOVE
Add more devices to existing plans
Next
Quickview customer
subcriptions plan
management
CallMe extends the RØDECaster Pro II and Duo with subscription remote calling across three tiers. The task was to move existing hardware owners from a free firmware feature into paid plans. This project designed the plan comparison and selection experience — surfacing what each tier unlocks and clearing the path from consideration to commitment.
